Yelp For Business: Dealing With Negative Reviews

Negative Yelp Reviews
Some people leave negative Yelp reviews just to agitate. Ignore them or report the review.

If you put yourself out there as a business you’re going to get some negative feedback.

The reality today is that we live in a time when people can make snap decisions and negative feelings can become public in a hurry.

Negative reviews are part of the way things work today and that includes negative reviews on Yelp.

Since many businesses experience bad reviews on Yelp at some point it’s good to know how to deal with one when you get it because it probably will happen.

Here are a few things I’ve found to work for businesses.  Continue reading Yelp For Business: Dealing With Negative Reviews

Yelp For Business: Getting Your Business On Yelp

Yelp Getting Started
Claiming your business on Yelp gives you more control.

In our first post in the Yelp For Business series we discussed the benefits of Yelp. Specifically, we discussed how the social proof of Yelp helps your business get new customers.

The more reviews you get on Yelp the more potential customers will see how reputable and sought after your business is. That’s social proof at its best and because millions of people in every city around the world use Yelp you’re looking at a real opportunity to grow.

But now we need to take a step back.

Getting started on Yelp is important for local businesses. The following are the steps to take to get your business on Yelp.

From there you can start taking advantage of the Yelp opportunity.  Continue reading Yelp For Business: Getting Your Business On Yelp

Yelp For Business: Turn Good Experiences Into Social Proof

Yelp is an online directory that can send new customers to your business.
Yelp is an online directory that can send new customers to your business.

You’re hungry and looking for a new place to eat.

How do you get an idea of where to eat?

If you’re like millions of other people in the world you ask you friends, family and colleagues for recommendations.

Humans have evolved to look for the path of least resistance. We look for shortcuts that save us time and energy. We tap into the experiences of others and trust that we’ll have a similar experience.

This basic human instinct is the reason Yelp is so important for local businesses like restaurants, stores and other establishments.  Continue reading Yelp For Business: Turn Good Experiences Into Social Proof